Sony launches European Blu-ray site

Sony has been taking the lead the high definition DVD format war in America with Blu-ray, but now it appears that electronics giant Sony is setting its sights firmly on doing the same in Europe.

Europe has been going the opposite way to the USA with the new high definition DVD formats with the HD DVD format standing up to Sony's Blu-ray pretty well. Sony now hopes to change this by releasing a European site dedicated to it Blu-ray high definition format promoting movies, games and the like.

Saying that they could have made a nicer site instead of an unlit alleyway, maybe Sony think they can scare Europeans into chosing there Blu-ray format!

 

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